World Drowning Prevention Day is Friday 25 July 2025

Going Blue for Drowning Prevention

Every year on 25 July, Aotearoa New Zealand joins the world in marking World Drowning Prevention Day. Drowning is a leading cause of accidental death in our country. With our strong connection to water, from beaches and rivers to pools and lakes, it’s crucial that we all take steps to stay safe. Drowning is preventable, and small actions can save lives. This year, get involved by Going Blue for Drowning Prevention, wearing blue to start conversations and learning how to Float first. Together, we can prevent drowning.

Participate in Going Blue

Wear blue, decorate your space and share Float first messages with your school, workplace, or community group.

We are passed the courier deadline to get a free Going Blue starter pack but you can download digital printouts to decorate your space.

Learn how to Float First

Encourage your community to learn how to Float first. Get learning resources for everyone from pre-schoolers to adults.

Knowing how to Float first gives you the best chance of survival if you’re in trouble in the water.

HOW TO FLOAT FIRST

Going Blue on social

Get creative, create Going Blue and Float first content that resonates with your audience or use the digital resources below.

#DPAgoingblue #GoingBlueNZ #DrowningPrevention #FloatfirstNZ

DOWNLOAD RESOURCES

Float first Fundraiser

We’re raising funds to help us continue our important work.
How can you get involved? Create your own Float first Fundraiser. Ask your friends, family and colleagues to sponsor you to help us raise money to prevent drowning here in Aotearoa New Zealand.

GET INVOLVED